Bombay Sapphire Ultimate Gin and Tonic Gift Pack

Producing a carton with a high premium look that suits the slick brand image of Bombay Sapphire Gin

Technical Specifications

PressKomori LSX
No. Colours used4 Process + 1 Spot Colour (Front) + 1 Colour (Reverse)
Type of board 560um Korsnas White
InksSupplied by Stelhin Hostag
VarnishesEmulsion Satin
Special TechniquesVignette Print, Foil Blocked, Embossed, Rigid Pick ‘n’ Place Window

The Brief

In order to achieve the optimum visibility and elegant design outlined in the client’s brief, Graphic Packaging International’s in-depth knowledge of appropriately robust materials and specialist print techniques was required, so that the product remained protected during transportation and maintained its good looks within in the retail environment.

 What we did

After comprehensive materials, print and varnish testing we worked closely with Ben Bolt, Creative Designer at Blue Tree Gifts and were able to provide the client with a product which ticked all their boxes in terms of form and function.

 The product

 A simple, but very polished looking carton was achieved through the conservative use of a number of specialist techniques. Vignette Print technique was used to give light and shade through the print areas, and gold foil and embossing emphasized the Bombay Sapphire logo and key messages.

A three sided 240um APET window was applied via the pick and place method, and complex glued to the 560um Korsnas White board which offered excellent visibility and ensured the strength of the carton was not compromised.

The extra mile

The technical and manufacturing expertise of Graphic Packaging International’s in-house teams throughout this project has provided the client with a sleek, handsome pack that will not only withstand the rigours of warehouse and retail environments but stand out from its competitors on shelf.